Client: New Haven Health Department

With the clock ticking, Elkinson + Sloves created a bi-lingual, multi-media public education campaign to engage underserved New Haven youth to “Get Back In The Game. Get Vaccinated.”

Results: The campaign energized young people to engage with each other through their own peer-to-peer social media campaign.

Remarkably, when compared with Connecticut’s five largest cities, New Haven’s total vaccination rate increased up to 200% higher.

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